[Mb-civic] PowerPoint: Killer App? - Ruth Marcus - Washington Post
William Swiggard
swiggard at comcast.net
Tue Aug 30 04:34:06 PDT 2005
PowerPoint: Killer App?
By Ruth Marcus
Tuesday, August 30, 2005; Page A17
Did PowerPoint make the space shuttle crash? Could it doom another
mission? Preposterous as this may sound, the ubiquitous Microsoft
"presentation software" has twice been singled out for special criticism
by task forces reviewing the space shuttle disaster.
Perhaps I've sat through too many PowerPoint presentations lately, but I
think the trouble with these critics is that they don't go far enough:
The software may be as much of a mind-numbing menace to those of us who
intend to remain earthbound as it is to astronauts.
PowerPoint's failings have been outlined most vividly by Yale political
scientist Edward Tufte, a specialist in the visual display of
information. In a 2003 Wired magazine article headlined "PowerPoint Is
Evil" and a less dramatically titled pamphlet, "The Cognitive Style of
PowerPoint," Tufte argued that the program encourages "faux-analytical"
thinking that favors the slickly produced "sales pitch" over the sober
exchange of information.
Exhibit A in Tufte's analysis is a PowerPoint slide presented to NASA
senior managers in January 2003, while the space shuttle Columbia was in
the air and the agency was weighing the risk posed by tile damage on the
shuttle wings. Key information was so buried and condensed in the rigid
PowerPoint format as to be useless.
"It is easy to understand how a senior manager might read this
PowerPoint slide and not realize that it addresses a life-threatening
situation," the Columbia Accident Investigation Board concluded, citing
Tufte's work. The board devoted a full page of its 2003 report to the
issue, criticizing a space agency culture in which, it said, "the
endemic use of PowerPoint" substituted for rigorous technical analysis.
But NASA -- like the rest of corporate and bureaucratic America -- seems
powerless to resist PowerPoint. Just this month a minority report by the
latest shuttle safety task force echoed the earlier concerns: Often, the
group said, when it asked for data it ended up with PowerPoints --
without supporting documentation.
http://www.washingtonpost.com/wp-dyn/content/article/2005/08/29/AR2005082901444.html?nav=hcmodule
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